Consumer/ Moma x brands

For the first time in Europe, Chivas wants to speak to his new target audience: young entrepreneurs.
MOMA EVENT offers to the brand to join the reopening of the mythical restaurant of the “Place de l’Etoile” : “Le Victoria Paris” and to create the first Flagship of one of the most beautiful brands of whiskey in the world: CHIVAS REGAL.

  • Moma Event creates for the house CHIVAS a tasting course thanks to 3 new experiences: Chivas 12 years around the emblematic bar of the brand, Chivas 18 years with the Menu Experience and Chivas 25 years in the library.